Launch event for the new Loreal Paris mascara

Welcome to Paris! This is probably (so far) the most interesting collaboration between us and Influenceriai.lt.

The evening inspired by the city of love started with a special track by beatboxer GON and a performance by dancers. The event took place on the eve of Valentine’s Day, so words, feelings and actions of self-love were in the air. Participants engraved their wishes on heart-shaped locks, took photos with a glam-bot camera, had their make-up done by professional make-up artists, enjoyed Parisian-style cocktails and watched performances. The event was topped off with a spectacular Cleulia Joelma Daniel and Loreal Paris gift for each guest. Here’s to love (especially for yourself)!